Underutilized & Powerful CX: Negative Customer Reviews
How customers and potential customers interact with your brand and customer experience (CX) can impact your success. Find out why CX is so important.
10 Ways to Strengthen Organic Reach
Quality over quantity. Spending more time on social media content strategy is one way to strengthen your organic reach. Check out more ways to boost social interaction.
Customers Want to Give You Their Data – If You Do This
Gone are the days of blasting out an advertisement to everyone and hoping some people are convinced to buy. Today’s customer demands a personalized experience, regardless of whether they’re shopping
4 methods for designing truly engaging customer surveys
In this article, we’ve covered our top tips for designing engaging customer surveys as well as why you should care about customer feedback. Customer feedback surveys, if done correctly, can
Now’s the time to pivot to experimentation and innovation testing
Whether you’re lucky enough to be in an industry that’s doing okay or even thriving, or one that’s struggling, this is the time to shift from optimization to innovation.
Increase Your Satisfaction Survey Response Rate
These tips will help you increase your response rate so that you have enough responses to make a sound decision on how to improve your customer satisfaction levels.
Using Market Research to Inform Strategic Decision Making
We discuss the overall impact that market research has on strategic decision making in today’s business landscape.
Why Should You Leverage Survey Invitation Emails
By following these five best practices, you’ll be sending effective, successful survey invitation emails that will enhance your research strategy.
Best Practices for Measuring Customer Satisfaction
Customer satisfaction (CSAT) is a measurement that gauges the degree to which a company’s products or services meet or surpass a customer’s expectation.
Turn Abandoned Shopping Carts into Purchases
As consumers spend more and more online, what are you doing to ensure that you’re meeting the evolving needs of your digital retail customers?
Exploring Data-Driven Customer Science via CX
“Customer science” is a relatively new term, but when you break it down to its basic parts, it’s not a new practice, and essentially, what we are talking about when
What is an Employee Pulse Survey?
Pulse surveys give organizations the freedom to measure whatever they think is important to measure on a regular basis.
The Empathy Gap: How to Close It
Mind the gap—the empathy gap. Take the guesswork out of how to bridge that gap and learn how to collect valuable feedback. Read on!
Why CX is the Key to Survival in 2021 & Beyond
CX trends and practices are critically important to your business. Learn how to empower your team to build empathy for customers. Read on!
7 Lessons to Learn from Unhappy Customers
Marketing automation is a great way to take some tasks off your plate while keeping your customers engaged. But how do you make automated messages feel unique and relevant?
19 Email Marketing Best Practices That Drive ROI
Do you know what the best email marketing practices are these days? Read on to learn what can drive ROI in 2021.
6 Methods for Making UX Relevant to Executives
If you’re in an organization that doesn’t fully understand UX people, that limits your ability to influence. It also makes your team vulnerable if there’s ever a need to cut
Email Marketing Trends to Drive More Sales in 2021
Interested in cutting through the noise and making the most out of email marketing? Read on to learn what can help you drive more sales.
5 Benefits of On-Demand Customer Feedback with User Testing (UX)
With on-demand human insight, find out how real people respond to your products and services. How do you exceed customer expectations?
Brand Experience Builds Consumer Awareness
Brand experience creates a meaningful encounter and builds consumer awareness. Read on to learn about creating brand-faithful customers.